Privacy policy

Last Updated: 2/14/2025

Welcome to Aura Anxiety Jewelry. Your privacy is important to us, and we are committed to protecting your personal data. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website, in compliance with the General Data Protection Regulation (GDPR) and other applicable laws.

1. Information we collect

We collect and process the following types of personal data:

a. Information you provide directly:

Name, email address, phone number, and shipping/billing address when you place an order or sign up for an account.
Payment information (processed securely through third-party payment providers).
Any information you provide when contacting us for customer support.

b. Automatically collected information:

When you visit our site, we automatically collect certain data through cookies and tracking technologies, including:

Device & browser information – IP address, device type, browser type, and operating system.
Usage data – Pages visited, time spent on our website, click actions, and referring URLs.
Session recordings & behavior tracking – We may use analytics tools to record user interactions to improve your experience.

2. How we use your data

We use the information collected to:

Process orders & provide services – To fulfill your purchases, handle returns, and offer customer support.
Improve user experience – To optimize website performance, track engagement, and understand visitor behavior.
Marketing & communication – To send promotional emails, newsletters, or special offers (only with your explicit consent).
Security & fraud prevention – To detect and prevent fraudulent transactions or security breaches.

3. Cookies & tracking technologies

We use cookies, pixels, and similar technologies to enhance your browsing experience. These technologies allow us to:

Store user preferences
Analyze website traffic and performance
Retarget visitors with personalized ads

You can manage your cookie preferences through your browser settings or via our [Cookie Consent Manager] (if applicable).

4. Legal basis for processing personal data

Under GDPR, we process your data based on:

Contractual necessity – When processing orders and payments.
Legitimate interest – When improving our website, tracking analytics, or preventing fraud.
Consent – When sending marketing emails or collecting tracking data. You can withdraw consent at any time.

5. How we share your data

We do not sell your personal data. However, we may share your information with:

Service providers – Payment processors, shipping carriers, and analytics providers.
Marketing & advertising partners – If you opt-in to receive targeted ads.
Legal authorities – If required by law for fraud prevention or security purposes.

6. Data retention

We retain your personal data only as long as necessary to fulfill the purposes outlined in this policy. If you request account deletion, we will remove your data unless required by law to retain it.

7. Your rights under GDPR

If you are located in the European Economic Area (EEA), you have the following rights:
✔ Access – Request a copy of your personal data.
✔ Correction – Update or correct inaccurate information.
✔ Erasure ("right to be forgotten") – Request deletion of your data.
✔ Restrict processing – Limit how we use your data.
✔ Data portability – Request transfer of your data to another service.
✔ Object to processing – Opt out of certain uses like marketing.

To exercise any of these rights, please contact us at contact@auraanxietyjewelry.com

8. International data transfers

If you are accessing our website from outside the EEA, your data may be transferred to servers in countries that may not have the same data protection laws. We ensure all transfers comply with GDPR safeguards.

9. Security measures

We implement industry-standard security measures to protect your data from unauthorized access, alteration, or disclosure. However, no system is 100% secure, so we encourage you to take precautions when sharing personal information online.

10. Changes to this policy

We may update this privacy policy periodically. Any changes will be posted on this page with the updated date.

11. Contact us

If you have any questions about this Privacy Policy or your data rights, please contact us at:

📧 Email: [Your Contact Email]
📍 Address: [Your Business Address]